Agenda

Wednesday, October 21:

8:00 - 8:55
Manhattan Skyline
Networking Breakfast
9:00 - 9:10
Manhattan Skyline
Welcome & Opening Remarks
Louis Hillelson, VP/Group Publisher, Multichannel News
Broadcasting & Cable, Next TV, Ratings IntelligenceLuis Castro, Acting Commissioner, New York City’s Mayor’s Office of Media and Entertainment
9:10 - 9:40
Manhattan Skyline
Opening Keynote: Content in Context
As one of America’s most prolific media and advertising executives, Donny Deutsch has lived at the center of the content industry for decades. In this exclusive one-on-one interview with Broadcasting & Cable Executive Editor Dade Hayes, Donny will explore the evolving content paradigm, discuss his own experiences bridging the advertising and content industries and where provide insight into where he sees opportunity for success in the global content sector.

Speaker:
Donny Deutsch, Television Personality and Chairman
Emeritus of Deutsch Inc

Moderator:
Dade Hayes, Editor
Broadcasting & Cable
9:40 - 9:45 BREAK
9:45 - 10:30
Manhattan Skyline
The Return of Scripted (Finally)
For years, non-scripted programming has dominated the dial. But a new era of dramatic programming is upon us and the opportunities for finding a home for your program are extraordinary. In this session you’ll hear from some of the leading development executives, show runners and programming executives about what kind of content they’re looking for, how you can stay ahead of the trends and land the perfect deal.

Moderator:
Brent Montgomery, CEO, Leftfield Entertainment

Panelists:
Chris Donahue, President Paulist Productions
Lisa Honig, Senior Executive Vice President, Television & Digital Distribution, North America, Fremantle Media International
Pearlena Igbokwe, Executive Vice President, Drama Development NBC Entertainment
Kim Rosenblum, EVP, Brand Creative Group TV Land
9:45 - 10:15
Broadway
In Conversation With… A Production Executive
Sara Kozak, SVP Production, Investigation
Discovery & American Heroes Channel
Gotham In Conversation With… A Content Producer
Connor Schell, VP/Executive producer, ESPN Films & Original Content
ESPN
10:30 - 10:50 BREAK
10:50 - 11:20
Manhattan Skyline
Keynote Q&A: Going Deep With Syndication Powerhouse Debmar-Mercury

Moderator:
Wendy Williams, Executive Producer and Host,
“The Wendy Williams Show”

Speakers:
Mort Marcus,
Co-President
Debmar-Mercury

Ira Bernstein,
Co-President
Debmar-Mercury
11:20 - 11:30 BREAK
11:30 - 12:10
Manhattan Skyline
Brand-Driven Content Development Process
For many channels, networks & platforms, marketers set the strategy for content development. Understanding how programmers develop content through the lens of their brand is crucial for positioning- and selling- your content. In this critical conversation, you’ll hear directly from some of the industry’s leading marketing and programming executives about how to position your programs and pitches and align with virtually any brand.

Moderator:
Jonathan Block-Verk, COO bpg

Panelists:
Otto Bell, VP & Group Creative Director, Courageous
Kevin Bennett, GM Investigation Discovery
Blake Callaway, EVP, Marketing & Digital Media IFC
Michele Dix, SVP Programming and Development AXS
Alan Eyres, SVP, Programming and Development National Geographic Channel
11:30 - 12:00
Broadway
In Conversation With… A Content Producer
Beth Fraikorn, Head of Alternative Content, USA
Breakthrough Entertainment
Gotham In Conversation With… A Programming Executive
Brad Holcman, Senior Director of Non Fiction & Alternative Programming
A&E Television Networks
12:10 - 12:15 BREAK
12:15 - 1:00
Manhattan Skyline
What Millennials Want
Millennials consume content differently. And there is tremendous opportunity for content executives who successfully tap into the zeitgeist of Millennial culture. In this first-time session, you’ll hear from some of the industry’s leading content developers and programming executives about how they identify content that resonates, their development process and how production companies can capitalize on the most generational opportunity since the Boomers.

Moderator:
R. Thomas Umstead, Programming Editor Multichannel News

Panelists:
Jenn Mancini, Vice President, East Coast Sales Endemol Beyond USA
Kent Rees, GM Pivot
Jill King, SVP, Marketing and Partnerships Cartoon Network and Adult Swim
Yale Wang, Head of Marketing DramaFever
12:15 - 12:45
Broadway
In Conversation With… A Content Executive
Jennifer Cotter, Executive Vice President of Television and Content,
HSN
1:00 - 2:00 LUNCH
2:00 - 2:45
Manhattan Skyline
Doing it Right in Digital
Digital content represents the biggest economic opportunity for the production
community, but the process, dynamics and roads to success are fundamentally different than in traditional television. From identifying talent to prioritizing projects; from developing, launching and sustaining digital properties to capturing the zeitgeist of a highly engaged mobile audience, you’ll hear how the best in the business are circumventing the status quo and green-lighting million-dollar successes… on their own terms.

Moderator:
Jay Samit, CEO
SeaChange International

Panelists:
Meredith Carlin, Executive Producer for ULIVE.com and Content Marketing Scripps Networks Interactive
Jason George, CEO Telescope, Inc.
Evan Shapiro, EVP Digital Enterprises, NBCUniversal
Nora Zimmett, Senior Vice President, Live Programming The Weather Channel
2:00 - 2:45
Gotham
Finding Facts in Fiction: Global Opportunities in Scripted Content
Don’t miss this exclusive presentation featuring unprecedented insights about the accelerating opportunities in global scripted content. Using data from more than 5500 channels in 100 countries analyzing the latest trends in global content genres, formats and audience engagement, you’ll learn specifics about what content is succeeding around the world and what you can do to capture some of that success.

Speaker:
Sahar Baghery,
Head of Research & Content Strategy
Eurodata TV Worldwide
2:00 - 2:30
Broadway
In Conversation With… A Development Executive
Ed Simpson, SVP, Business Development and International
Leftfield Entertainment
2:45 - 3:00 BREAK
3:00 - 3:45
Manhattan Skyline
Profiting from Content Extension & Brand Integration
The value paradigm for advertisers integrating with content is experiencing unprecedented shifts with brands looking to networks and content producers for innovative, engaging and valuable experiences that push beyond the status quo. From network to studio, prodco to agency, you’ll hear from some of the most innovative and creative content specialists about how they are rethinking their sales strategies, development processes and core value proposition to capitalize on valuable opportunities in ‘sponsored’ content development and production.

Moderator:
Rob Barnett, Founder/CEO, Omnivision Entertainment & My Damn Channel

Panelists:
Michael Nieporent, Director, Brand, Marketing & Digital Strategy, Dick Clark Productions
Niels Schuurmans, EVP, Viacom Velocity Creative Content Solutions
Ed Simpson, SVP, Business Development and International, Leftfield Entertainment
Dan Riess, EVP of Integrated Marketing and Branded Content, Turner Broadcasting Ad Sales
Jared Pearlman, Head of Content, UEG
3:00 - 3:30
Broadway
In Conversation With… A Development Executive
Michele Dix, SVP Programming and Development,
AXS
3:45 - 4:00 BREAK
4:00 - 4:45
Manhattan Skyline
Opportunities and Appetites in Pop Culture Content
The insatiable demand for disposable celebrity and pop-cultural content has created new opportunities across the media spectrum. In this first-of-it’s kind session, you’ll hear about how content is being sourced, developed, produced, distributed and monetized across the media spectrum.

Moderator:
Jennifer Peros, Senior News Editor, “Entertainment Tonight”

Panelists:
Stephen Brown, EVP Programming and Development,Fox Television Stations
David Grant, President, POPSUGAR Studios
Brad Schwartz, President, Pop
Adam Soldinger, VP, Video Programming & Operations, The Huffington Post
4:00 - 4:30
Broadway
In Conversation With… An Entertainment Attorney
Maggie Pisacane, Partner, Entertainment Group, Frankfurt Kurnit Klein & Selz PC
Gotham In Conversation With… A Business Agent
‎David Hill, Lead Strategic Organizer
Writers Guild of America East
4:45 - 5:15 BREAK
5:15 - 6:00
Manhattan Skyline
Unscripted Content: You Couldn’t Script this Better
Think ‘unscripted content’ is on its way out? Think again. While scripted content is certainly on the rise, there is more opportunity for producers of unscripted than ever before. In this riveting discussion, you’ll hear from the industry’s leading visionaries about where the unscripted industry is headed, how and where to exploit opportunities and what trends they see on the horizon.

Moderator:
Steven Weinstock, Co-President & CEO, True Entertainment and Original Media

Panelists:
Kimberly Chessler Itskowitch, VP, Non-Fiction Programming, Lifetime Networks
Marc Juris, President & General Manager, WE tv
Scott Lonker, Alternative Television Packaging Agent, CAA
Marie Nelson, Vice President, News & Public Affairs, PBS
Benjamin Ringe, Senior Vice President of Development and Executive Producer, Peacock Productions
6:00 Networking Cocktails - Sponsored by Audio Network
Thursday, October 22:

8:00 - 8:55 Networking Breakfast
9:00 - 9:10
Manhattan Skyline
Welcome
Louis Hillelson, VP/Group Publisher
Multichannel News, Broadcasting & Cable, Next TV, Ratings Intelligence
9:10 - 9:55
Manhattan Skyline
Reaching a Broader Audience without Alienating your Core
Networks, channels and platforms build audiences by developing strongcontent brands. This is especially true for legacy & specialty networks as well as platforms tied to traditional media. But how do these brands innovate, expand and capitalize on new opportunities without alienating their audiences? In this exciting discussion, you’ll hear how development executives reach beyond the status quo, while maintaining the integrity of the core brand

Moderator:
Fairouz El-Baz, SVP Scripted, The Company

Panelists:
Michael Engleman, EVP Marketing, Syfy
Brian Leonard, VP of Programming and Development, Travel Channel
Lynnette Ramirez, SVP, Original Content, Fuse
Frank Tanki, Executive Vice President, Brand Marketing and Creative, Spike TV
Michelle Vicary, EVP Programming, Hallmark Channel
9:55 - 10:00 Break
10:00 - 10:30
Manhattan Skyline
Keynote Q&A: Leading and Leadership in a New Content Economy
The content industry continues to evolve before our eyes. The biggest deals in the industry are being lead by companies that didn’t exist five years ago. Where is all of this headed, who will emerge victorious and who will lead the industry through the radical shifts and changes in the coming weeks, months and years? Join a candid conversation with one of the industry’s most impressive leaders and get unprecedented insight, exposure and context into how the content industry will capitalize on these amazing emerging trends.

Speaker:
Henry Schleiff, Group President –
Investigation Discovery, American Heroes Channel and Destination America

Moderator:
Melissa Grego, Consulting Editor, Broadcasting & Cable
10:30 - 10:40 Break
10:40 - 11:25
Manhattan Skyline
CROs: The New Content Gatekeepers
‘Chief Revenue Officers’ are responsible for monetizing your content. And depending on the organization they can have varying involvement in its development. In this discussion with leading CROs you’ll learn how high-level content strategies are set, how business decisions are made and the insights that content producers need to know about developing content that sells.

Panelists:
Greg Economou, CRO & EVP,Dick Clark Productions
Beth Greve, CRO, AwesomenessTV
Michael Thornton, CRO, Starz
10:40 - 11:10
Broadway
In Conversation With… A Development Executive
Brian Leonard, VP of Programming and Development,
Travel Channel
11:25 - 11:45 Break
11:45 - 12:30
Manhattan Skyline
How Great Content Will Always Find an Audience
Content is finding audiences in more places than ever, but not always through traditional means. As the media landscape continues to evolve programmers on digital and linear platforms are being forced to think harder about the content they create and the distribution path it will take to market. In this exclusive session,you’ll learn about the new role programming analytics plays in determining what type of content to create, which audience to reach, how to think about distribution and monetization, as well as understanding who your content is really competing against. Hear from industry leaders at Nielsen, networks, studios, and digital first players.

Moderator:
A.J. Katz, Editor, Ratings Intelligence

Panelists:
Chad Dreas, Managing Director, Media Analytics, Nielsen
James Petretti, SVP U.S. Research and Analytics, Sony
Mark Walton, President, Sales & Marketing, One Caribbean Television
Tom Ziangas, Senior Vice President, Research & Insights, AMC Networks Inc.
David Simon, VP, Business Development, AOL
11:45 - 12:15
Broadway
In Conversation With… A Development Executive
Howard Lee Executive Vice President, Development & Production, TLC;
General Manager, Discovery Life Channel
Gotham In Conversation With… A Content Producer
Julie Insogna-Jarrett, Owner/Executive Producer,
Jarrett Creative
12:30 - 1:30 LUNCH
1:30 - 2:20
Manhattan Skyline
From Concept to Content
Seeing a project through to completion takes more than ideas and deep pockets—it takes trust, talent and partnership. In this exclusive discussion with show runners and their development executives, you’ll hear first hand accounts from the trenches. You’ll get an insider’s look at the pitfalls and celebrations, the ups and downs of taking a content project from pitch to production.

Moderator:
Michael Malone, Deputy Editor, Broadcasting & Cable

Panelists:
Paul Adler, Sr. Vice President TV Development, Pop
Beth Burke, Owner/Executive Producer,BSTV
Glenda Hersh, President and Co-CEO, True Entertainment and Original Media
Julie Insogna-Jarrett, Owner/Executive Producer, Jarrett Creative
Howard Lee, Executive Vice President, Development & Production, TLC; General Manager, Discovery Life Channel
Jennifer Quainton, Vice President, Programming, Food Network and Cooking Channel
1:30 - 2:00
Broadway
In Conversation With… A Programming Executive
Kimberly Chessler Itskowitch, VP, Non-Fiction Programming,
Lifetime Networks
2:20 - 2:50 BREAK
2: 50 - 3:40
Manhattan Skyline
Art & Science of Content Trend-Watching
No one has a crystal ball, but some content executives have an uncanny knack for identifying- and capitalizing on- content trends. In this electrifying discussion, you’ll hear where some of the most successful executives look for new ideas, how original concepts are developed and how they’re pitching, developing & producing the next ‘big thing’.

Moderator:
Matt Gould, Executive Vice President,PactUS

Panelists:
Karen Bailey, Senior Vice President of Original Programming, Starz
Alexandra Jewett, Executive VP, Programming, Debmar-Mercury
Dave O’Connor, Executive Producer and Vice President of Media and Entertainment, Radical Media
Rafe Oller, GM, Z Living Network
Nick Rigg, President, Loud TV
2:50 - 3:20
Broadway
In Conversation With… A Development Executive
Paul Adler, Sr. Vice President TV Development,
Pop
Gotham In Conversation With… A Programming Executive
Jennifer Quainton, Vice President, Programming,
Food Network and Cooking Channel
3:40 - 4:10 BREAK
4:10 - 5:00
Manhattan Skyline
Anthropology, Analytics, Formats & Finance: Using Global Trends To Predict Content’s Future
Predicting success in the content business is nearly impossible. But understanding the nuances of media economics, global format trends, anthropological & generational cycles can help astute content execs make better, more informed decisions with a higher likelihood of success. For the first time, we bring together the global industry’s most pragmatic, trend-watching thought leaders to discuss some of the variables that are affecting regional, national and global tastes. This is a session you can’t afford to miss.

Moderator:
Mike Farrell, Senior Finance Editor, Multichannel News

Panelists:
Sahar Baghery, Head of Research & Content Strategy, Eurodata TV Worldwide
David Bank, Managing Director, Equity Research – Media/Advertising, RBC Capital Markets
Sachin Dosani, Managing Director, ACF
4:10 - 4:40
Broadway
In Conversation With… A Television Producer
Nick Rigg, President, Loud TV
5:00 Networking Cocktails - Sponsored by Condista